Is Your Warm Market In a Deep Freeze?

Is your warm market in a deep freeze?  I never felt comfortable going to my warm market (friends and family) to promote any company I was working with.  I felt that if they bought this or that or joined the program of the month, they were doing so because they felt obligated due to our association.   I decided early on the most comfortable way for me to market was through a cold market (people who don’t know me).   Although there are a gazillion ways to prospect cold leads, my preferred method is through purchased lead lists.  These lists are usually biz-opp leads (business opportunity leads).  They are generated from individuals who fill out a survey on starting a home based business.  These lists can cost anywhere from $15 apiece to $.01.  The difference in the cost depends mostly on how many times the leads have been resold.  When purchasing leads, you want to make sure they have been “scrubbed.”  Scrubbed means the numbers have been cross checked to make sure they are not on the “do not call list.” I have usually purchased leads that range from $.50 to $.10 a lead.  Until recently calling these numbers was a royal pain in the derriere.    I had to call a lot of people to get to a live person who was interested in knowing more about my product or business opportunity.   I have discovered a tool that eliminates 95% of the frustration from calling lead lists.  It is called “Call On Command” (COC).  Call On Command is a live caller that randomly selects a person to be called from a data file (lead lists), dials the number, and passes the call to you as soon as a live person picks up the call.  The dialer has programmed intelligence to prevent non-productive calls from reaching you.  Since you don’t have to deal with busy signals, answering machines, and no answers, you are freed up to take one call after another, thus saving you time and increasing your potential sales.  COC increases productivity by 75%, and increase sales by 300%.  You can read more about this great tool at www.calloncommand.info.Don’t forget to check out my web site, www.onlinemarketingniche.com.  Be sure to also check out these blogs that will be a great help in your home based business:  www.calloncommand.wordpress.com and www.homebasedreporter.com.

Until next time, have another day in paradise.